Why are Enterprises Investing so Heavily in the Cloud?

In recent years, cloud infrastructure has become one of the most essential parts of modern businesses. Cloud services have grown from a relatively niche area of IT, to become a mainstream business solution. While companies large and small once stored their data on owned and operated hardware, the trend has now shifted so that businesses rely on data centers and decentralized server networks for their data storage and computational tasks. There’s no sign that cloud adoption is slowing down.

The largest cloud service providers are growing exponentially. Microsoft’s Azure Cloud Services division generates more than 22% of the company’s total revenue, beating Windows and other Server Products. Amazon, the world’s largest cloud service provider, generates 16% of its total revenue from AWS Cloud.

Why are companies from small businesses to large enterprises investing so heavily in the cloud, and what does this mean for your own business?

What is the Cloud?

The cloud is often thrown around as a buzzword and this can make it difficult to grasp as a concept. The most important thing to recognize about the cloud is that it simply refers to remote servers rather than on-site servers. The remote servers sit in data centers around the world. Continue reading Why are Enterprises Investing so Heavily in the Cloud?